Social Media Marketing Officer

Overview

Novel Media Concepts is a leading  creative agency dedicated to building and launching brands across Africa with innovative and locally relevant solutions. We are hiring a talented Social Media Officer professional to join our team. If you’re excited to be part of a winning team, NMC is a great place to grow your career.


What You Will Do

  • Oversee day-to-day management of campaigns and ensure brand consistency
  • Facilitate scaling brand and company awareness through various social media channels
  • Work with brand to create and implement social media strategies monthly
  • Ensure brand consistency in copy through tone, voice and terminology
  • Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
  • Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn
  • Ensure progress on all platforms by using analytical tools such as Google Analytics and others
  • Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives

Required Qualifications, Skills and Competences

  • 2- 4+ years of social media management experience
  • Bachelor’s degree in business, marketing, journalism, public relations or related field
  • Professional certification in Google Analytics strongly preferred
  • Proficient using multi-social posting programs such as HubSpot
  • Strong computer skills using Microsoft Office and Adobe Suites
  • Proven graphic designing experience
  • Familiarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Photoshop)
  • General knowledge of Search Engine Optimization and internet ranking for web content
  • Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention
  • Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach
  • Ability to manage and supervise a diverse group of employees and simultaneously work toward many company initiatives at once
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