Public Relations Manager at Jumia

Jumia is the leading pan-Africa e-commerce platform. Founded in 2012, Jumia’s mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to consumers, while helping businesses grow as they use our platform to reach and serve consumers.

Our platforms consist of our marketplace, which connects sellers with consumers, our logistics service, which enables the shipment and delivery of packages from sellers to consumers, and our payment service, which facilitates transactions among participants active on our platform in selected markets. Through our online platforms, consumers can access a wide range of physical and digital goods and services, fashion, electronics, beauty products and also hotel and flight bookings or restaurant delivery.

With over 3,000 employees in 14 countries spanning across 6 African regions, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating sustainable impact for Africa. Jumia offers unique opportunities in a vibrant and booming environment, creating new jobs, new skills, and empowering a new generation

We are looking for talented people with a passion for Africa to join our team and embark on our exciting journe

Main Duties & Responsibilities:

  • Planning, developing and implementing PR strategies
  • Managing enquiries from media, individuals and other organisations
  • Researching, writing and distributing press releases to targeted media
  • Planning publicity strategies and campaigns
  • Organising events including press conferences, exhibitions, open days and press tours
  • Managing and sharing content with users on social media sites such as Twitter and Facebook
  • Managing the PR aspect of a potential crisis situation
  • Creating and managing brochures, handouts, direct mail leaflets, promotional videos, photographs, etc
  • Analysing media coverage
  • Distributing information about new promotional opportunities and current PR campaigns progress
  • Speaking publicly at interviews, press conferences and presentation

Required Skills & Qualifications:

  • Good First Degree from a recognised university
  • MBA/Master’s from top business or recognized university
  • 5+ years professional experience in PR management
  • Must be a confident communicator and presenter
  • Must possess excellent verbal and written communication skills
  • Must possess excellent organizational and planning skills
  • Have a full understanding of media needs and media relationships
  • Must be a confident communicator and presenter
  • Must possess excellent verbal and written communication skills
  • Must possess excellent organizational and planning skills
  • Have a full understanding of media needs and media relationships
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