Overview

We are searching for a highly-creative digital marketing manager to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness.

Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills

Successful candidate will be in charge of planning, implementing, and monitoring digital marketing campaigns across all digital networks to promote company’s brand, products, and services

Responsibilities/Tasks

• Plan and execute all digital marketing, including SEO/SEM, email marketing, social media and display advertising campaigns
• Design, build and maintain the company’s social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals ROI and KPIs.
• Identify trends and insights, and optimize spend and performance based on the insights
• Develop new and creative strategies.
• Plan, execute and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience.
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• Setting up and managing email campaign
• Develop and monitor campaign budgets.
• Prepare accurate reports on our marketing campaign’s overall performance.
• Coordinate with advertising and media experts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with your team to brainstorm new and innovative growth strategies.
• Oversee and manage all contests, giveaways, and other digital projects.

Requirement/ Qualifications

•  OND/HND in Marketing or relevant field.
•  A minimum of 1 years experience in a digital marketing or advertising position.
•  In-depth knowledge of various social media platforms, best practices, and website analytics.
•  Highly creative with excellent analytical abilities.
•  Outstanding communication and interpersonal skills.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.